Racing the Eclipse
CLIENT // MITSUBISHI AGENCY // OMELET
One day.
Two Eclipses.
We raced to shoot a spot for the all-new 2018 Mitsubishi Eclipse Cross during the Total Solar Eclipse that crossed the USA on 8/21. In addition to the hero film, we created social content, stills, BTS videos, and a livestream all in the same day (including at a secondary location in Idaho.) Everything was delivered within 36 hours from the first shot to capitalize on all the total Eclipse buzz.
